Herb-A-Lize It Soundsystem

Leading in soundclash worldwide since 2004

Starting as a humble try to put the art of soundclash back on the map in the Netherlands, Herb-A-Lize It succeeded doing so already staging their first fine clash in 2004. Since that first clash not only the sounds clashing each other at next editions have become bigger and more notorious and famous, but from 2007 “WAR INA EAST” has been one of the most important and talked about clashes each year worldwide.

“WAR INA EAST” rules the international soundclash scene and is a premium brand among dancehall connoisseurs and Herb-A-Lize It will ensure this clash remains a standout. We became even prouder of our “WAR INA EAST” clash and of ourselves as promoters getting worldwide recognition by collecting 2 awards voted for at Canada-based Soundclash.com. One for the best clash held in 2010 and a next one for Herb-A-Lize It being the best soundclash-promoter in 2010

So we gonna grab the bull by the horns and get right into it. 2011 clash scene in Europe was very disappointing. There were some potentially good clash line-ups which never lived up to the hype for one reason or the other. Promoters can plan everything perfectly down to the last detail, and yet things could go wrong, and the clash flops. Low massive turn out seemed to be the norm for 2011 and to answer the question why, we would need to start a special forum! Even our own WAR INA EAST 2011 edition had to be re-edited due to unforeseen circumstances when we thought we had all the bases covered. It's the nature of the beast; in the clash scene expect the unexpected!

So here we are! In a year when there would be no Riddim Clash in Europe and a year which has been the most difficult in the history of Herbalize-it as promoters to overcome problems like sounds not wanting to clash or giving extremely crazy high prices. By the grace of the Almighty we were still able to pull of greatness and keep War Ina East aspiring to more greatness! We made a promise to you and in 2012 we plan on keeping it. We still believe that there are clash fans out there waiting and ready to full up venues to witness some hardcore soundkillin' entertainment. A mad clash revival is sweeping New York and the massive is up and ready! Big up the NYC clash fraternity! With that said we continue to bring you the highest quality in clash entertainment and value for your money. The only question is; "Europe are you ready to represent and show the world that our clash massive still have love for the culture?"

Easter weekend would be marked as a memorable day. On this day World Clash returns as we all know. And also on this day another monster War Ina East edition would be held to keep the spotlight on Europe. Again this year the venue would be Atak in our home city Enschede. We're back in the big room with state of the art equipment, acoustics and sick lighting. Ask Supersonic or Mighty Crown. Atak is a comfortable clash paradise for the competitors and massive alike. The very best in Caribbean food and merchandise stalls also present of-course. So who are the sounds you ask?

Because entertainment is key to War Ina East clashes, this year we are going for a 1 vs 1 line-up. Two sounds, extra loaded dub boxes, no strangers to the clash arena! A night filled with deep diggin' in dub-boxes and blastin' musical bombshells. Europe's World Champion Sound vs The Internationally Famous & Notorious former Jaro Selecta! Need we say more?

April 7th 2012, get your peeps together and be in the building to witness a part of clash history on Dutch soil where the weed is "still" legal!

more info about clash rules, when and where tickets could be bought, travel, accomodation etc. coming soon! So stay locked to twitter, facebook and your neighborhood chatty-chatty for the latest updates.